CAMPAIGN WISDOM

FIRST OF ITS KIND ACQUISITION PLATFORM TARGETING “MINDSETS”

DISCOVER NEW AUDIENCES & DELIVER TRUSTED ACQUISITION OUTCOMES, EVERY SINGLE TIME

Campaign Wisdom uses our proprietary Two-Factor Targeting technology integrated with our trusted supply chain to discover new audiences and deliver real outcomes.

A better approach to digital advertising.

Transparent and accountable. Our technology addresses the two biggest issues in programmatic media – waste, and fraud through our mindset targeting and verification technologies to detect real audiences – ready to convert. Bots don’t make content journeys, only people do.

A faster route to conversion. Consumers search for trending topics, not keywords. Two-Factor-Targeting, which includes Mindset & Cookie data, is a faster and more effective route to conversion. Through Mindset targeting, we are able to capture audiences in their REAL TIME INTENT moment, to drive engagement and conversion.

Unlimited audience segments. Audiences gather around trending topics. As the campaign gets optimized, new monetizable topics and audience segments are discovered.

A new class acquisition and
content marketing campaigns.

We are committed to delivering results with the range of campaigns types that delivers a real person for each campaign dollar:

• Thought Leadership content syndication campaigns: The sophisticated merging of trending topics with brand thought leadership exposes topic-engaged audiences to new branded content.

• BPP (BUCK-PER-PERSON™) Campaigns:  Drive traffic to a website or capture qualified emails from topic engaged audiences, BPP is the easiest to kick-start your campaigns.

• PPC Expansion Topic Campaigns. Increase audience size of PPC campaigns through transforming keywords into trending topics that can be targeted in programmatic media.

• Industry/Vertical Direct Publishers. A Vertical network of direct publishers covering industries such as Telecommunications, IoT, Gaming, Facilities Management.

• Trending News. Target trending topics specifically within news channels to support corporate activities such as PR, investor relations.

Learn more about our
Predictive Model Technology.